top of page
Strategies for Success


The Revolving Door Dilemma: How to Inspire Good Employees To Stay…
"You just can’t find good help anymore…" "Nobody wants to work…" "My employees keep leaving…" If you spend any time scrolling through picture framer’s social media groups, you know this mournful chorus by heart. Honestly, my heart twinges a little whenever these posts pop up because I understand this struggle on two very different levels. On one level, as an owner and employer, I especially understand that especially in smaller, rural markets, finding a skilled, dedicated fra
Sheila McCumby
Nov 285 min read


Buried Treasure: Why Customer Retention is Hidden Gold
We spend a lot of time, money, and energy chasing brand new customers, which is akin to a business dating app where we are endlessly...
Sheila McCumby
Oct 25 min read


Practicing the Subtle Art of the "Gracious No" in Your Shop
We love our clients, we truly do. The joy of helping someone find the perfect frame to elevate cherished artwork or preserve a precious...
Sheila McCumby
Jul 287 min read


Achieving Success in Business, Love and Marriage: A Holistic Approach
My first day in grad school, many years ago, I attended a course titled "Fundamentals of Marriage and Family Counseling." My professor...
Sheila McCumby
Jun 236 min read


Humble Pie Is the Worst Tasting Pie Ever: My Journey to Semi-Competent Leadership (Still a Work in Progress)
Take a deep breath. This might sting a little, like getting a paper cut from a mat bevel. But someone needs to say it, so here goes... I...
Sheila McCumby
May 159 min read


Framing Freakout: Are Tariffs Trying to Knock Out Your Profits? How To Fight Back with Class and A Little Bit of Sass.
The writer, poet, and rebel Dorothy Parker famously coined the phrase, “What fresh hell is this?” Lately, that's exactly how I feel when...
Sheila McCumby
Apr 195 min read
bottom of page